Business resources
The Lean Startup
How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses - by Eric Ries
This book offers a methodology on how to build and manage startups, emphasizing the importance of experimentation and customer feedback in launching a successful marketplace.
The Art of the Start 2.0
The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything - by Guy Kawasaki
This book provides practical advice on various aspects of starting a business, including marketing, sales, and product development, which would be applicable to your bike-sharing service.
Platform Revolution: How Networked Markets Are Transforming the Economy and How to Make Them Work for You
by Geoffrey G. Parker, Marshall W. Van Alstyne, Sangeet Paul Choudary
This book delves into the concept of platform businesses and discusses how they transform industries, providing valuable insights into launching and managing a successful marketplace like your bike-sharing service.