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Business resources

The Coffee Roaster's Companion

The Coffee Roaster's Companion

by Scott Rao

Gain a deeper understanding of the coffee industry, including the roasting process, to ensure top-quality offerings on your platform.

The World Atlas of Coffee

The World Atlas of Coffee

From beans to brewing - coffees explored, explained and enjoyed - by James Hoffmann

Learn about the wide variety of coffee beans, origins, and taste profiles, which will help you curate a thorough and diverse range of coffee offerings for your customers.

Building a StoryBrand

Building a StoryBrand

Clarify Your Message So Customers Will Listen - by Donald Miller

Learn effective marketing and storytelling techniques to attract and engage your target audience while communicating the unique value of your online platform.